BRIEF

Olivia Feldman is a Michigan-based photographer who wanted to create personal branding for her new photography business. Together we created her logo, business cards, and thank-you cards.

Olivia Feldman

Summer 2021 | Client Work

IDEA

At our meeting, Olivia expressed that she wanted a modern, fun, and polished feel to her personal brand. I chose a more expressive type for the logo mixed with a monochromatic color scheme and streamlined designs to keep things sharp.

FIELDS

  • Identity Design

  • Branding

  • Print Design

  • Communication

Process

Development:

Branding Explorations:

Final Results

Wordmark:

Lettermark:

Business Card:

Thank You Card:

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